Madison Keys became a professional tennis player when she was 14. Madison trusts Thorne to put her in the best condition possible every single day she's on the court. Madison relies on Thorne keep her joints healthy, muscles recovering, and get quality sleep. Shop her favorites here.
Clean is Everything – Descriptive Audio Transcript
Madison: I'm Madison Keys. I went pro when I was 14. Supplements are really important. We're always looking for something that's super clean and trustworthy. I take a lot of things that help my joints and my muscle recovery and sleeping... trying to put myself in the best position every single day I'm on the court.
The video begins with a close up of tennis star Madison Keys’ feet as she steps onto the tennis court. She returns her opponent’s shot and they continue to rally. Madison speaks in voice over and quickly lunges for a save. As Madison plays in the background, a Thorne water bottle sits on the sidelines. Madison comes into focus as she swings her racket. She shifts her footwork, maintaining her athletic stance throughout play. Then she drops the ball behind the service line, winding up for a serve.
Madison: As an athlete, you have a bottle in front of you and you're at the store and you're thinking, “I wonder where this is made and like how it's made.” To actually visually see everything. It's fun to, like, put the pieces together.
Thorne Employee: Yeah.
Madison: Oh, Meriva, I use that one!
Madison, dressed in casual attire, walks into the Thorne HealthTech campus. Inside the facility, Madison tours the manufacturing area with Thorne’s chief operating officer, Tom McKenna. They pause in front of a window looking into a room of stainless steel equipment. A machine spins out a label for Thorne Creatine. Next, an employee sifts loose yellow powder. Individual capsules separate into neat rows on a metal tray, ready to fall into open bottles that roll down the production line. Employees wearing hairnets and gloves check bottles of Berberine to ensure a tight-fitting seal. Madison walks through the warehouse with Tom. She speaks directly to the camera, gesturing behind her to the warehouse shelves loaded with packaged products. The camera pans out to a Thorne employee listening to her. Tom and Madison continue walking through the facility. Recognizing the name of a product, Madison points to a sign that reads Meriva, now known as Curcumin Phytosome.
Tom: Now, this is a clean room. It's an ISO 7 cleanroom, which is the same as you would have in a pharmaceutical company.
An employee wearing a face mask secures the collar of his plastic protective coverall. Inside the cleanroom, the employee monitors a large piece of machinery that cycles out large jars of product. Empty bottles roll down the production line and pause under funnels as yellow capsules spill in. Tom gestures to the room as he and Madison peer in from behind a window.
Madison: I have to know everything that's going into my body. I get drug tested quite often for banned substances.
They continue the tour, stopping outside an enclosed station where two employees, dressed in lab coats, hairnets, and face masks, inspect raw materials. Back on the tennis court, Madison receives the ball and returns it over the net to her opponent. She directly addresses the camera. She quickly serves the ball, jumping high into the air.
Tom: NSF International certifies our manufacturing practices.
Back in the warehouse, Tom speaks to Madison and another employee. The camera cuts to a pair of gloved hands holding a petri dish sample, to showcase Thorne’s quality control processes. Two laboratory employees wearing protective eyewear evaluate the dish under a magnifying glass. In a bottling room, an employee wipes off a supplement jar. Labels for Berbercap spin on a production machine.
Madison: When it's something as important as your health. To have a company that cares that much about it is everything.
Tom and Madison chat in the warehouse. The camera cuts once more to Madison waving to employees from behind a window. Back on the tennis court, she begins to serve, pausing just before she hits the ball. Madison walks off the court carrying the Thorne water bottle. The video closes with Thorne’s logo, white on a black screen.
